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Lady Gaga's launched a groundbreaking gadget in Las Vegas - a pair of sunglasses which double up as a camera. The Fame singer stepped out at the International Consumer Electronics Show in her role as creative director for Polaroid. Dressed as if she were going to a funeral, Gaga showed off a prototype of the GL20 Camera Glasses which are inspired by her live shows. She also demonstrated other products, expected to go on sale later this year. The star was brought into the company as part of its rebrand and is not only a spokesperson but is involved creatively as well.